DIGITAL ACCESIBILITY
What is accessibility testing?
Accessibility testing is performed by companies and organizations that recognize the importance of maintaining an inclusive online presence. It ensures that their websites do not create barriers for people with disabilities, including those with hearing impairments, limited cognitive abilities, color blindness, low vision, or physical limitations.
This type of testing helps organizations confirm that their websites meet legal and regulatory requirements, allowing all users equal access to digital content.
What is website accessibility?
Website accessibility ensures that everyone can successfully navigate and use a company’s or organization’s online services.
The World Wide Web Consortium (W3C) recommends ongoing monitoring and updates to ensure websites remain accessible to as many people as possible, including those with disabilities.
Because technology constantly evolves, staying up to date is crucial for maintaining compliance with accessibility laws and ensuring inclusivity. Partnering with a digital accessibility expert - such as A-2-Z Internet Accessibility and Marketing - can help organizations maintain a fully accessible website.
What is digital accessibility?
Digital accessibility refers to the ability of websites, mobile applications, and electronic documents to be easily understood, navigated, and used by everyone, including people with disabilities.
What is an accessibility statement?
A website accessibility statement outlines a company’s commitment to providing equal access to all users, including those with disabilities.
It highlights the site’s accessibility features, identifies the company, and explains the steps taken to remove barriers for users with physical or cognitive limitations. It also reassures visitors that the organization is dedicated to making its online services inclusive for all.
Why web accessibility is important?
The web must be accessible to everyone, regardless of physical, cognitive, visual, or auditory disabilities. Accessibility is not only a legal requirement - it’s also good business.
Making a website accessible broadens its audience, increases traffic, and creates opportunities to reach new customers, including people with disabilities. Accessibility enhances a company’s reputation, expands its customer base, and ultimately drives growth - creating a win-win scenario for businesses and consumers alike.
What are accessibility settings?
Accessibility settings improve the online experience for people with disabilities by enhancing visibility, audio, dexterity, interaction, and control. Common accessibility settings include:
Narrator – Reads aloud the contents of pages, windows, or applications.
Magnifier – Enlarges parts of the screen for users with visual impairments, helpful in design tools like Photoshop or 3D modeling software.
High Contrast Mode – Adjusts color schemes to make text, images, and icons easier to see.
Closed Captions – Customizable subtitles that improve video accessibility, offering different color options for better readability.
Keyboard Options – Provide customization for users with mobility or dexterity challenges.
Mouse Enhancements – Enlarge the cursor to make it easier to locate on-screen.
How to test a website for accessibility?
Website accessibility testing focuses on ensuring that assistive technologies work properly and remove barriers for users with disabilities. Because technology evolves quickly, companies must regularly review and update their websites to maintain accessibility.
Key questions to ask include:
Can the site be navigated with a screen reader?
Are PDFs accessible and searchable?
Are interactive forms easy to complete?
Is there a clear accessibility statement or declaration?
Ensuring a website is accessible demonstrates a company’s commitment to providing equal access for all users.
What is mobile accessibility?
Mobile accessibility ensures that people with disabilities can fully use smartphones and other handheld devices. Users with visual, hearing, mobility, or cognitive limitations should be able to navigate and interact with mobile content without difficulty.
Key considerations include:
Does glare from sunlight affect screen visibility?
Is the screen size adequate for clear viewing?
Do touchscreen interfaces create challenges for some users?
How effective are features like speech recognition, haptic feedback, and 3D Touch for accessibility?
How to test color contrast for accessibility?
According to the WCAG AA standard, the minimum color contrast ratio between text (or images of text) and the background should be 4.5:1. Text should also be scalable up to 300% without spilling off the screen or losing readability.
Free online tools can help evaluate your color palette and measure the contrast between foreground and background colors to ensure compliance.